Case studies

Proof from the field.

Anonymized client work and clearly labelled illustrative use cases. Each shows where operational reality diverged from strategy and what the gap meant for the business.

Results shown reflect the project scope described in each case and are not universal performance benchmarks.

ANONYMIZED CLIENT WORKFMCG / Modern Trade

When sales outrun execution, growth is left on the shelf.

A commercial performance review of in-store execution against sales, across the Beer category in Modern Trade. Where the sales leader was not the execution leader, and what that gap was worth.

Beer84 stores, 6 weeksQ1 to Q2 2026
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Execution gap
27%
Avg. shelf share gap
Opportunity realized
+18%
Incremental sales uplift
ILLUSTRATIVE USE CASEFMCG / Price

A price is only real at the shelf.

A weekly shelf-price review, brand against competition, deviation from recommended price, and where margin and competitiveness leak.

Coffee120 stores, 40 SKUs8 weeks
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ILLUSTRATIVE USE CASEPlatform / ECHO

One subscription, the whole sales team live.

A beverage company equipped its 34-person field team with RAVA ECHO, managers on the dashboard, agents on mobile. What changed the first time a promotion went live.

RAVA ECHO120 stores live8 weeks
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ILLUSTRATIVE USE CASEHoReCa / Experience

The brand promise, one visit at a time.

A fast-food chain measured the real guest experience across 40 locations through anonymous mystery-guest visits. Same sign over the door, very different experience inside.

Fast food40 locationsMystery guest
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